Multi-link Grid

Encourage user journeys

Best practice demos

Usage guidance

Overview

Encourage user journeys 

The Multi-link Grid is a wayfinding tool that’s typically used on homepages. For most other pages, List Spotlights is a more effective option. However, the Multi-link Grid can add variety to pages with multiple outward journeys. 

The Multi-link Grid pulls through pages and presents them as a grid. There are four display options to choose from:

Right-hand side view

Present links as page titles in the right-hand side of the screen. 

Right-hand side view – with images

Links appear as a page title and a thumbnail image on the right-hand side of the screen. 

Full width view

Present links as page titles across the centre of the screen. 

Full width view – with images

Combines the page title with its thumbnail image, displayed across the centre of the screen. 

How to use it

Prerequisites

Before adding the component, the pages you want to link to must be set up correctly. Go to the individual page and make the following checks:

Is the page title correct?

The page title will be displayed on the link. So make sure this is how you want it to appear to users. 

Don’t confuse the page title with the SEO title. The SEO title is used to help search engines understand the page.

Is there a thumbnail image?

Rather than adding images directly to the component, the Multi-link Grid pulls the thumbnail image from the linked page. So if you want to display images on the Multi-link Grid, the pages you link to must have a thumbnail image. 

To add a thumbnail image, enter edit mode for the relevant page and navigate to the ‘Teaser’ section at the top of the page. You can import a new image or select an existing one.

Select image

To upload a new image, select ‘import image', then ‘select file’.

Import image

Add a title and alternative text, then choose ‘select image’.

For more information about uploading images to the CMS, see the ‘Image Guidelines’ advice.

Setting up the component

Step 1: Choose your display configuration

Use the tick boxes to choose how to display the links:

Right-hand side view

Leave both boxes unticked. 

Unticked boxes

Right-hand side view – with images

Keep the ‘full width’ box unticked and select ‘show images’.

Tick 'show images'

Full width view

Select ‘full width’. 

Select 'full width'

Full width view – with images

Select both ‘full width’ and ‘show images’. 

Tick both boxes

Step 2: Add a heading

Use the heading to encourage users to click on the links. 

For the right-hand side view display option, don’t let the heading run onto a third line. That gives you a maximum of 40 characters. 

The full width display option can support a longer heading. Use a maximum of 50 characters and don’t run onto a second line. 

Standard headings are often used when the Multi-link Grid displays sectors and products on a homepage. 

Howden homepages typically use:

  • In your sector, speak your language

DUAL homepages typically use:

  • Our products

Step 3: Add a subheading

Use the subheading to add context to your heading. 

For the right-hand side view, use a maximum of 70 characters. Don’t run onto a second line. 

The full width view supports a longer subheading. Use a maximum of 150 characters and don’t run onto a second line. 

Step 4: Select your pages

You’ll see two columns:

  • Available entities 
  • Selected entities

Start typing your chosen page into the ‘available entities’ text field. 

Available entities

When it appears, click and drag it across to the ‘selected entities’ column. 

Selected entities

Repeat for each page you want to add. 

Optional step: Add a CTA

To add a CTA, select ‘footer’. 

Footer

Then complete the following fields. 

Heading 

The heading should set up the action you want users to take.

For the right-hand side view, you have a maximum of 35 characters. Don’t run onto a second line. 

The full width view supports headings of up to 65 characters. Don’t go onto a second line. 

Subtext

Add some supporting copy. 

Don’t run onto a fourth line. For the right-hand side view, that gives you a maximum of 200 characters. The full width view supports up to 300 characters.  

CTA

Add your form’s URL to the ‘URL’ text field. 

Use the ‘link text’ text field to add your button copy. 

Your button copy must follow UX best practices. Effective button copy is clear and actionable. Good examples include:

  • Get in touch
  • Register now
  • Get a quote
  • Start assessment

Do's and don'ts

  • Do's

    • Check the links before publishing

      Make sure all the links work and go to the right place. 

  • Don'ts

    • Don’t link to unrelated pages

      Only include truly related content that adds value.